12 Lessons We Learned From 12 Years of Digital Nomad Life
We’ve made loads of errors. A few of them have value us quite a lot of money and time. Significantly #7 on this checklist!
On this article, I’m going to share with you the 12 classes we’ve discovered from 12 years of touring and dwelling overseas full time whereas working our distant freedom way of life companies.
Our associates and households thought it was loopy after we stop high-paying company jobs in Canada to journey… however we nonetheless managed to surpass these Canadian salaries, whereas solely working a fraction of the hours (and loving what we do).
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It’s really onerous to imagine it’s already been 12 years.
For those who missed the submit final week, go test it out as a result of it was all about how we really stop our jobs to begin this loopy life within the first place.
However on this article, I wish to speak to you about issues we’ve discovered.
Sometimes, digital nomads share about this freedom way of life and all the positives that come together with it…however there’s extra to it than simply the “ups” and almost definitely, they don’t have a lot expertise – but.
I bear in mind when our distant incomes first surpassed our incomes from our jobs at residence… we have been additionally sharing nothing however optimistic content material on-line.
Like OH MY GOD earnings is up once more.
Oh I simply obtained paid to remain at ANOTHER luxurious resort.
Oh I simply made $1000 in my sleep.
We posted solely optimistic issues as a result of nothing adverse had occurred to us at that time.
However guess what… and I’m sorry to spoil this for all of you aspiring digital nomads on the market… it’s not all rice paddy workplaces and smashed avo on toast.
On this submit, you’ll be able to count on an sincere have a look at what it’s wish to construct and run your individual distant companies, and some issues that we managed to mess up fairly dangerous.
Hopefully you’ll be able to study from our errors.
We have been responsible of this for concerning the first 8 years of our nomadic life. We traveled a lot that we couldn’t actually get any work carried out.
Right here’s a information flash… You may’t construct an actual enterprise in the event you’re shifting to a brand new resort or Airbnb each 3 days.
Or perhaps you’ll be able to… however simply don’t get upset when your nomad buddy spends no less than 4 months in each place after which his enterprise, way of life, and 6 pack is method higher than yours.
For those who’re critical about this entire nomadic enterprise factor, keep no less than 3-4 months in each place. Get an house with good Wi-fi, set your self up with a routine, and spend no less than 20 hours per week with centered work on your enterprise.
And if you need these abs… at all times do your whole work from the plank place 😂.
2. Community Like Loopy
I’m a comparatively social man… in that… if Dariece forces me to exit and socialize… I’ll behave out in public.
For some purpose I’ve by no means actually preferred “Digital Nomad Hotspots”.
However both method, I can’t assist however to note that the individuals who frequent these spots are additionally much more motivated, have higher concepts, are higher diversified, have a greater community, and are typically extra profitable than their non-social counterparts.
Community as a lot as you’ll be able to.
Go to occasions.
Base your self in sizzling spots.
Work in co-working areas.
E mail your rivals and grow to be their associates.
Randomly present up at profitable individuals’s homes and ask for ideas.
Ship creepy fanboy letters.
Do every thing you’ll be able to to study from each particular person you’ll be able to.
3. Don’t Get Cocky
I’d wish to say I don’t get cocky. However perhaps there’s a couple of methods I’ve been just a bit bit cocky through the years.
Like, perhaps I obtained cocky with website positioning after I constructed a 6-figure weblog in 12 months.
Perhaps I obtained cocky with advertisers after I realized we might cost $500 for an instagram reel.
Or maybe I used to be cocky with Tourism Boards after we noticed that we might cost $10,000 for an all-expenses-paid journey.
Or perhaps writing these final 4 traces was cocky. 😂
It’s best to know your price, however don’t overdo it. Simply because your specific market could be exploding proper now, it doesn’t imply it’ll at all times be that method.
For those who at all times have the intention of serving to different individuals, sharing probably the most precious content material doable, constructing an actual group, and simply typically being an excellent particular person… then I feel you’ll be superb.
4. Diversify
You’ve most likely heard me say this fashion too many occasions now.
In case your weblog will get 80% or extra of it’s site visitors from Google, or if it makes greater than 50% of it’s earnings from one supply, like Advertisements, Associates, or Sponsors, then you want to take an excellent onerous have a look at your enterprise and discover methods to diversify.
Take this from a man who has seen enterprise crash by 50% or extra due to an absence of diversification.
These sorts of crashes may be sufficient to make an entrepreneur stop.
How do I do know this?
As a result of prior to now yr there’s been a mass extinction occasion of bloggers since Google determined to punish them for doing precisely what Google instructed them to do.
Had they been diversified extra… and this contains us… they most likely wouldn’t be crying themselves to sleep each night time, or… god forbid… waking as much as an alarm clock to return to their 9-5 jobs.
The one non-diversified enterprise that’s nonetheless an actual enterprise and comparatively protected is one which earns nearly all of it’s earnings from a services or products.
If your enterprise makes most of it’s cash from a product that YOU CREATED and YOU OWN, then you’ll be able to most likely sleep soundly as a result of YOU OWN that product and thus have a little bit of management over your individual destiny.
Don’t let different corporations management the vast majority of your earnings and don’t depend on a single platform for almost all of your site visitors and lead technology.
5. Have a Product
Like I mentioned, in the event you don’t personal it… you’ll be able to by no means management it.
Create your individual services or products. That is mainly the definition of a enterprise, and but so many on-line entrepreneurs appear to financial institution their total enterprise on outdoors sources to pay their salaries.
Create a product. Market it in your weblog, social, and electronic mail.
Digital merchandise are the most effective as a result of when you construct them, there’s typically no overhead prices like transport, manufacturing, and storage.
Suppose pre-recorded programs, ebooks, teaching applications, itineraries, reside classes, and memberships.
These are enjoyable and fairly straightforward to create and when carried out proper, they are often big cash makers and in addition be tremendous precious and useful in your viewers.
That is the largest win-win in enterprise that I can consider.
For those who don’t have some type of product now… get on it.
When you have quite a lot of hundred individuals seeing your content material each month, then you definitely’re most likely lacking out on hundreds of {dollars} per yr by not making a easy digital product.
6. Rock Your E mail Funnels
Once we promote our digital merchandise, we achieve this nearly solely from our electronic mail lists.
One electronic mail subscriber is like 1,000 followers. These are the people who find themselves almost definitely to purchase from you.
On high of that, you personal your electronic mail checklist. No algorithm or tech characteristic will ever block you from contacting them (so long as you’re not spammy).
Provide one thing without spending a dime to your followers in order that they are going to fortunately offer you their electronic mail, then provide them numerous worth each week without spending a dime.
Finally, normally after round 4-5 emails, you’ll be able to current your provide.
However don’t current it in a cringy, salesy method. For those who’ve successfully led them down the 5 phases of purchaser consciousness inside your electronic mail sequence, then they’ll be glad to buy from you, help you and study from you.
That is referred to as “warming up” your viewers, and when carried out proper it may be the distinction between crickets and hundreds of {dollars} of gross sales coming in when you sleep.
You don’t need to be a sleazy used automotive salesman to become profitable out of your electronic mail checklist both. Simply be genuine, sincere, and open together with your subs.
Give them a ton of worth in every electronic mail, after which current your provide in a “by the way in which, if you wish to take this additional I’ve a premium product” type of method.
7. Don’t Sleep on Social
I’ll be sincere right here. I TOTALLY slept on social media for years. Cash was coming in from our blogs and electronic mail lists, and we had greater than sufficient to journey around the globe in luxurious whereas saving for our futures.
I used to be by no means an individual who wished to be well-known.
Wealthy?
Wealthy could be fairly cool.
However well-known?
No thanks.
So I assumed that the truth that we have been in a position to make good cash with out exhibiting our faces all that a lot was fairly superior.
However… I used to be mistaken.
Sure our companies did properly with a dozen writers… however individuals interact with individuals. We might’ve nonetheless had our crew of writers, however we should always’ve saved our personalities on the forefront.
We backed off of YouTube, doing reside movies on Fb, and we hardly ever (if in any respect) utilized Tales on Instagram. We might’ve been a lot additional alongside if we had centered extra on our private model.
Private manufacturers are WAY simpler to develop, they’re straightforward to construct strong communities round, and they’re method simpler to monetize.
That is what we’ve been doing now for the previous couple of years and it’s paid off big.
I can’t rely the variety of occasions one in all our subscribers, followers, prospects or shoppers has mentioned to us “I really feel like I already know you”.
That’s as a result of we’re private with them.
Social media is the longer term. With AI turning the web right into a hotbed of regurgitated content material, and quick type video content material taking up, it’s no shock that social is the place it’s at.
Whereas robots can write satisfactory weblog posts, no AI can create a speaking head reel that individuals will really resonate with… no less than not but.
You don’t need to spend your life posting each minute of your private life on-line both. Select one platform, for us it’s largely Instagram, create content material for that platform and repurpose it to others.
However it doesn’t matter what, each enterprise wants a powerful social presence. I might say it is best to get no less than 50% of your complete lead circulation coming into your enterprise from social.
It’s simply that highly effective for resonation and authority constructing.
8. Spend money on Your self
As an individual who’s promoting teaching program and programs, there’s no method to say this with out sounding like I’m attempting to persuade you to spend money on your self so that you go and purchase my programs.
So I’ll simply say this. I spend money on myself all the time. Between Dariece and I.. we’ve spent near $100,000 on programs, teaching applications, and consulting over the previous few years.
But it surely wasn’t at all times that method. I nonetheless bear in mind one time about 5 or 6 years in the past my buddy instructed me he paid $1,500 for an electronic mail course and I assumed he was insane.
Now we’ve bought a pair applications price round $10,000 every… and guess what… they’ve been price it.
And naturally, it’s not like we’ve at all times circled and earned that cash straight again.
However the abilities or instruments we discovered after we pay for applications and consulting have at all times sharpened our personal talents and allowed us to develop our companies additional, or no less than develop personally.
So over time, they pay themselves off a number of occasions over.
If somebody says to you that you just’re loopy for spending $5,000 on a course, simply ask them what their tuition invoice was for that bachelor’s diploma that they by no means used.
Educating your self is at all times a worthwhile funding.
You need to be glad to pay $5K for one thing which may earn you $50K and make you a greater entrepreneur, accomplice, or particular person, within the course of.
9. Success is Not a Straight Line
That is most likely the toughest lesson there’s to study. It nonetheless hurts me to this present day after we are on a downward trajectory in our companies.
But it surely occurs. None of us are on a continuing upswing… it doesn’t matter what your Instagram feed would have you ever imagine..
Even Elon Musk has occasions when his companies crash.
It’s a part of the sport. Get used to excessive highs and low lows. The most effective entrepreneurs on the market are in a position to settle for the lows and transfer previous them, whereas staying humble throughout the highs.
10. Success is 90% Mindset
After serving to over 1,000 individuals begin their very own companies, and personally teaching nomadic enterprise homeowners one-on-one, I can inform you that individuals don’t fail as a result of they suck.
They don’t fail as a result of their content material is boring, or as a result of their viewers offers up on them.
They fail as a result of they provide up on themselves.
This journey is one wrought with doubt, concern, and fear.
Individuals doubt that they’ll ever make it. They concern that individuals will choose them and their content material. They usually fear that they’re losing their time.
I might go so far as to say almost 100% of people who find themselves critical about constructing a distant enterprise CAN succeed. However 99% of them DON’T succeed just because they don’t imagine they will.
They offer up… typically occasions simply months and even weeks earlier than they might’ve hit it large.
I’ve seen it it so many occasions.
However you recognize what this implies? It means that there’s more room for you. Since you KNOW you can also make it work, proper?
That is the type of mindset work we coach our shoppers on. I’d go so far as to say that for the primary 3-4 years of your entrepreneurial journey, having accountability, a group, and an efficient mindset is simply as vital as your marketing strategy.
It’s worthwhile to KNOW it’s going to work. Choose a single path. Comply with one system created by one person who you recognize has made them profitable and don’t waver or look again for no less than a yr.
Construct your enterprise in seasons. For every season you may have a close to singular focus. Solely if you’ve achieved what you got down to do in that season, or in the event you’re completely positive that the factor you have been specializing in is unattainable, do you progress to a different season.
11. Don’t Imagine Social Media
Okay you know the way I mentioned you want to have social media to achieve success? Effectively by that I imply that you want to leverage social media, not let it destroy you.
It’s nearly inconceivable to scroll on Instagram with out feeling like everybody’s life is healthier than yours and everybody’s enterprise is extra profitable than yours.
I can inform you from expertise in assembly and understanding quite a lot of these on-line enterprise influencers that most often their companies aren’t incomes as a lot as they are saying… their lives aren’t pretty much as good as they painting and their companies have down days similar to the remainder of us.
We’ve posted about this many occasions on our social media.
Whereas we don’t personally exaggerate our earnings or enterprise success on social, it’s nonetheless true that every one social media feeds are a spotlight reel. Together with ours.
It’s vital to seek out inspiration from social media, however don’t let the feed make you’re feeling such as you’re doing one thing mistaken, or that you just’re not adequate.
12. Ardour ≠ Enterprise
And at last the twelfth factor we’ve discovered from 12 years of constructing companies on-line is: Ardour doesn’t equal enterprise.
If I hear yet one more particular person on-line say that all you want to construct a profitable enterprise is to observe your passions, then my head will explode.
A profitable enterprise must tick 4 packing containers:
- It must be one thing you may have a stage of talent and data round
- It must be one thing that may really earn cash
- It ought to be in a market that isn’t overly saturated or positioned in a method that makes it utterly distinctive
- …and sure… lastly.. It’s worthwhile to be keen about it.
I’ve seen individuals spend years posting content material about one thing they’re keen about, like cooking, however as a result of they by no means deliberate their monetization, or discovered a method to stand out in a saturated market… they have been by no means in a position to make flip it right into a enterprise.
For those who’re on the lookout for a passion, then by all means, submit about your passions alone.
However if you wish to make it a enterprise, you want to know easy methods to do correct market analysis, decide a monetization technique, discover product market match, and pair your ardour together with your abilities and data.
Belief me, earlier than constructing my Fly Fishing enterprise right into a 6-figure per yr model in 12 months, I knew I used to be knowledgable within the business, I knew precisely how I’d monetize, and I discovered particular methods to make sure my model stood out out there.
That is additionally what we assist our shoppers to do throughout our reside calls in our teaching program.
It’s extraordinarily vital and may prevent hundreds of hours of labor.
BONUS: Authenticity is 🔑
One bonus piece of recommendation earlier than I finish this text is to be your self.
I do know what you’re considering… That is some generic vanilla sounding recommendation… however in the event you take it significantly and take heed to what I’m saying, it might be a very powerful factor you study from this submit.
There have been research carried out which have really measured vibrations in people and their response to sure states akin to concern, contentment, and authenticity, and what they discovered is that the vibration of authenticity is definitely as much as 4000 occasions extra highly effective in people than love.
Which means we people worth authenticity over all else.
Being your self simply signifies that you don’t faux to be one thing you’re not on-line.
Don’t push your self to observe tendencies or do issues only for the sake of attempting to become profitable or go viral.
Simply do you.
Do what you get pleasure from doing.
Like our YouTube channel for us.
It’s by no means been a giant cash earner, and it’s by no means taken off for us.
We’re not well-known YouTubers by any means.
The purpose is… I like creating movies so I maintain doing it.
Choose one thing you like, construct a enterprise round your ardour, ensure you know what you’re speaking about and you’ve got a distinct segment and a monetization plan, and simply keep genuine as you develop it… irrespective of how ridiculously profitable it turns into.
In Conclusion…
We’ve been doing this entire digital nomad factor since earlier than the time period digital nomad was in style.
We maintain constructing distant companies as a result of we like it.
We love being artistic. We love constructing one thing for ourselves. We love the liberty to journey at any time when we would like and work from anyplace. We love sharing our tales and data, and we love serving to individuals.
When you have questions on constructing your individual distant enterprise… or about rising the one you at the moment have, try our Creator Kickstarter Teaching Program.
We’re serving to a really choose group of entrepreneurs one-on-one to assist them launch, develop and monetize a profitable distant enterprise primarily based round their passions.
The objective is to assist as many individuals as doable to repeat our success and to do this, we’re sharing every thing we’ve discovered from rising 5 separate distant manufacturers and serving to 1,000+ individuals do the identical.
We’ve already had some wonderful success tales from our first cohort of fantastic entrepreneurs (who we name “Distant Goats” 🐐).
We’d like to have you ever as a part of our “herd” 😉
Alright that’s it for this one! For those who loved studying it, head over to our Instagram and observe us and perhaps depart us a remark or DM there about this submit.
Thanks for studying!